We believe in working closely with you to understand your company’s philosophy. Through our questionnaire we gain a full understanding of your business image to ensure your design will attract the right customers for your business. Next we study the industry competitors. We compile this data and return to our clients a design brief. In the next phase, we gather with our in-house and freelance designers to brainstorm and conceptualize. We will provide you with at least 5 different logo design samples (see example) based on your industry and your preferences. After the first round you review to see which logo you like. Helpful comments are; I like this illustration, but I wish it could incorporate a different font (see more sample comments). If you are not happy with the first round, although given the research and questionnaire, this happens infrequently; we go back and revisit the design brief to figure out what we are missing in the research stage. In Round 2 we make revisions of the chosen design, based on the client feedback. Final Round, one of the logo variations from Round 2 has been chosen and we make final adjustments and add the finishing touches. Final logo files are emailed sent to the Client. Finally, we can also provide brand style guides, where we provide guidelines to ensure brand consistancy.
|
